UX

Poor SaaS design can cause customers to get frustrated and flee. Follow these best practices to create a seamless software experience that users will love.

Ideally, aesthetics and functionality would merge seamlessly in digital design, but that isn’t always the case. Here, we discuss when to prioritize one or the other for the optimal user experience.

Unclear expectations, stakeholder disagreements, and conflicting interests can lead to inferior products and unhappy customers. Apply design thinking concepts to your next project to boost alignment and success.

Boost customer satisfaction and loyalty by designing a safe, consistent, and user-friendly authentication system.

Gather, analyze, and prioritize the voice of the customer to unlock product design solutions that improve client satisfaction and boost revenue.

Use these tips for navigation, tables and charts, button UX, and interactivity to create a smooth mobile dashboard experience that will keep users coming back.

Freelance designers bring diverse skills and perspectives to projects that help clients achieve business goals without exceeding their budgets.

Medical products with poor usability could harm patients and increase healthcare company costs. Prioritize usability, accessibility, and the patient experience to design effective devices.

In this wide-ranging Q&A, two Toptal designers delve into the influence of generative AI on design and its implications for creative thinking, user research, and entry-level designers.